Obama!
Obama’s campaign was the very first super-branded campaign in the history of the United States. His logo was everywhere and on everything, the same two fonts were used throughout his campaign on all of his banners and posters, and they even hired Shepard Fairey (one of the guys who started the underground graffiti/art scene) to make his poster. It was brilliant. Did you even remember seeing a logo for McCain? He had one. It looked like this:
Do you even remember it? Does it give you the sense of change and hope? Probably not.
I’ve never in my life seen so much campaign merchandise in my lifetime. Over the last two decades, I never once laid eyes on a toddler wearing an ‘I Heart Bush’ hat or soccer mom wearing Clinton earrings. The bottom line is, most American’s can’t help themselves; they ADORE Barack Obama and want to show off their support. Thankfully, there is enough Barack Obama merchandise in the world to clothe the entire country. Angela has found some of the top picks out there in her lists: Obama Gear for Girls and Obama Gear for Guys.
Now, how does the Obama logo make you feel?

